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Is strategy necessary?
The role of strategy
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Irrespective of the size of your business, having a clear, sound business strategy is essential.
Strategy:
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defines, in general, how your business is going to achieve its goals
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maximises the $ potential of your business
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articulates the main points of difference from your competitors
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unites and focuses your team's efforts
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provides clear parameters for decision-making
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facilitates increased profitability, growth and longevity
How clear is your strategy?
Take this mini test to find out.
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Good strategy provides the essential foundation for future success.
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